Fuel for Thought

I wrote about the FUEL Conference earlier and what a success I believe it to have been; but I didn’t go into my thoughts following the event.
It strikes me that company culture is a key factor in a successful social and community strategy.
The companies that are doing well and really engaging with their customers [...]

Let My People Go Surfing - the Book

This is not so much a book review as a book recommendation. In fact I’m quite happy for you to stop reading this now and to go and buy Let My People Go Surfing by Yvon Chouinard it’s that good.
Still here? OK I’ll talk a little about this great book.
I bought this book to read [...]

Do You Work in a 21st Century Mill?

Continuing my theme of modern and clever working arrangements…
I’ve just read Seth Godin’s latest post the new standard for meetings and conferences in which Seth says
If you’re a knowledge worker, your boss shouldn’t make you come to the (expensive) office every day unless there’s something there that makes it worth your trip. She needs to [...]

Let My People Go Surfing

A tweet from Ryan Carson yesterday, led me to Howies about page; a page which Ryan described as “inspiring” and I can see why.
There are two sections of Howies our beliefs page that I think are fantastic:
The rocking chair test
Every product we make has passed the ‘rocking chair test’. This is something we use to [...]

The Art of the Start

I’ve just started reading The Art of the Start - the time tested, battle-hardened guide for anyone starting anything - by Guy Kawasaki.
I’m only a few chapters in but it’s a great book. I was particularly struck by the first few paragraphs of the Introduction or “Read Me First”:
There are many ways to describe the [...]