Archive for October, 2008


Digital Insights 2009

IBDG have released the complete line up of sessions and speakers for Digital Insights 2009 and it really does look like a great event.
I’m pleased to see that my old friend John Dotto from American Express is also leading a roundtable.
Download the brochure

Is Blogging Dead?

There’s been a lot of chatter on Twitter and blogs about Paul Boutin’s Wired article Twitter, Flickr, Facebook Make Blogs Look So 2004  over the last day or so, but I was most interested in Rory Cellan-Jones’ response Is blogging dead? on the BBC website.
Rory clearly believes that blogging is not yet dead and cites [...]

Engaging With the Online Community in a New Way

I’ve finalised the outline for the Social Media Strategy round table I’m chairing for IBDG next year and I’m pretty excited, I think this will be a great session.
Web 2.0 Innovation: Engaging With the Online Community in a New Way
Evaluating the value of using different  social media techniques to engage and interact with customers and [...]

Chairing a Social Media Strategy Roundtable

IBDG have kindly asked me to chair a round table at their Digital Insights 2009 event.
I’ll be leading a discussion on Web 2.0 Innovation: Engaging With the Online Community in a New Way which is a great topic and should be a great discussion.
Digital Insights 2009 takes place on March 17 next year; as soon [...]

Social Media Marketing

Thanks to the generosity of my chum Paul Fabretti (@paulfabretti) I was able to attend KMP’s Social Media Marketing seminar earlier this week.
There were four talks providing a great introduction to social media and suggestions for ways that businesses can join the conversation.
Dave Kinsella (@techn0tic) started the day with a good introduction to social media.
Next [...]